A step-by-step guide to configure Case Routing Rules in Dynamics 365 Customer Service. Routing rules help automatically assign cases to the appropriate queue or user/team based on defined criteria — improving response time and automation.


🔄 What Are Case Routing Rules?

Routing rules in Dynamics 365:

  • Automatically assign cases to queues, users, or teams
  • Triggered manually or automatically (e.g., on case creation)
  • Use conditional logic (e.g., Case Priority = High → Assign to Tier 2)

✅ Prerequisites

  1. You must have Customer Service installed.
  2. User role: System Administrator or Customer Service Manager.
  3. Active Queues, Teams, or Users available for assignment.

🧭 Step-by-Step: Configure Routing Rules in Dynamics 365


🔹 Step 1: Navigate to Routing Rules

  1. Open Customer Service Admin Center (or Advanced Settings > Service Management).
  2. Click Routing Rules (under “Case Settings”).

🔹 Step 2: Create a New Routing Rule Set

  1. Click + New to create a new Routing Rule Set.
  2. Enter:
    • Name: e.g., Standard Case Routing
    • Entity: Should auto-select to Case
  3. Click Save.

🔹 Step 3: Add Rule Items (Conditions + Actions)

  1. In the routing rule set, scroll to Rule Items > Click + New Rule Item.
  2. Fill in:
    • Name: e.g., High Priority to Tier 2 Team
    • Description: Optional
    • Order: Number to define rule priority (lower number = higher priority)
  3. Define Conditions:
    • Example:
      • Case Priority = High
      • Case Subject = “Technical Issue”
  4. Define Actions:
    • Assign to User, Team, or Queue
      • Assign to: Tier 2 Support Team
      • Route to Queue: Tier 2 Queue
  5. Click Save and Close.

🔁 Repeat to add more rule items (e.g., Low Priority → Tier 1 Queue)


🔹 Step 4: Activate the Routing Rule Set

  1. Return to the Routing Rule Set record.
  2. Click Activate on the command bar.
    • You can only have one default active rule set at a time.
    • Only active rules can be run manually or automatically.

🔹 Step 5: Apply Routing Rules

There are two ways to apply:


📍 Option 1: Manual Application

  1. Go to a Case record.
  2. Click the Apply Routing Rules button in the command bar.

📍 Option 2: Automatic Application via Automation Rules / Power Automate

To apply automatically on case creation:

  1. Go to Service Management > Automatic Record Creation and Update Rules.
  2. Open your Email-to-Case or case creation rule.
  3. Edit the rule item > In the action, check “Apply Routing Rules” after case creation.

🧠 Example Use Cases

ConditionAction
Case Priority = HighAssign to Tier 2 Support Queue
Subject contains “Billing”Assign to Billing Team
Customer = VIP AccountAssign to Dedicated Account Manager
Case Source = WebAssign to Web Inquiries Queue

🔍 Troubleshooting Tips

IssueResolution
Routing rule not appliedEnsure it’s Activated and Applied manually or via automation
Case not assignedCheck if condition logic matches; add audit logs for testing
Queue/User not visibleCheck security roles and access rights

📊 Optional Enhancements

  • Use Power Automate to trigger custom routing logic
  • Integrate with Omnichannel for live chat or channel-based routing
  • Add SLA or escalation workflows post-routing

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